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Advanced Style in New York

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Posted August 30, 2012 in Articles

The words like “fashion” or “style” are most commonly associated with young women, glamorous celebrities, or eccentric wannabes. Well, it turns out that unknown elderly people can have a very distinctive style of their own and make it a fashion.

Ari Seth Cohen roams around the streets of New York looking for the most stylish and creative elder people. “Respect your elders and let these ladies and gents teach you a thing or two about living life to the fullest. Advanced Style offers proof from the wise and silver-haired set that personal style advances with age.”  – says he.

Advanced style is a project which started back in 2008 when A.S.Cohen decided to document inspirational street fashion of the elder. Cohen has very vivid memories about his grandmothers, their fascination with classical films, drawers filled with dazzling vintage jewellery and piles of old photographs. Since childhood, the idea of glamorous and elegant past was set deeply and a move to New York became a turning point. Here he found ladies and gentlemen who still wear hats and gloves and express a personal sense of style. Overwhelmed by these elder people, their vibrant street style, Cohen decided to start a blog and capture the variety ranging from sophisticated and well dresses to the accidentally stylish and colourful elders out in the city. Currently, his blog is bursting with interviews of most creative, standard-challenging, inspiring and outstanding elder people and texts are supplemented with rich visual material. Also, a catalogue was published this year in May and quickly ran out of print due to high demand.

For the last three years A.S.Cohen has been collaborated with film director Lina Plioplyte as they ventured into creating a documentary film on women that age in style. The film comprises of set on interviews where elders speak about their guts to be different, celebration of life, about the fun element of dressing up, the comments and criticism they receive and how creativity changes their lives. The documentary is nearly completed and should go public in 2013. You can find the trailer here.

L.Plioplyte is a New York based video maker working with documentaries, music videos and fashion shorts. Several of her videos got featured in Huffington post. For more information, please visit her personal website.

Finally, one might think that Advanced Style is nice, interesting, inspiring, fun, folly, extravagant, or eccentric but in the end it’s simply fascinating. This project is undeniably an exciting social study of a certain contemporary society segment. And it does challenge the perceptions of ageing, fashion, and the power of creativity.

By Raminta Bumbulyte


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